- Why don’t we have a video on our landing page? (After explaining why page speed is important).
- We should only do brand campaigns that can go viral (After our last campaign went viral).
- Can we make the logo a little bigger? (After seeing it on the 300×300 ad banner).
- How many incremental orders can we expect? (An hour after starting a brand campaign).
- Why is our CAC so high? (After meeting another founder friend from a completely different industry).
- Why aren’t we doing this? (look at our competition brands they are doing it so if it’s working for them it should work for us too).
- What are we doing for Earth Day? (One day before Earth Day).
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